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February 25th, 2010

When Amsterdam turned into Geekville

This week the dev team had a couple of nice days in lovely Amsterdam at FITC. It felt pretty nice to leave the snowy chaos for a while to walk around the cozy narrow streets of Amsterdam looking at leaning buildings, people on bikes and the coffee shops. However a few of us were well prepared for the worst, wearing snow-shoes and “rävpäls-jackor” in case a swift climate change should occur.

The sessions were held at the beautiful Felix Meritis (an old school?) but also in a room at the nearby hotel Dylan, a really beautiful room, all white with a big softly lit sculptured wall. Four parallel sessions made it easy to find sessions that interested everyone but hard to choose. The lineup of speakers was really good and the topics covered a broad range from art and inspiration to hard tech talks. In focus were the new features of Flash CS5 and Flash player 10.1, the iPhone export and the multitouch capabilities but also Unity got a lot of attention.

Adobe let us see a sneak peek on Flash CS5 and talked about how the open screen project made it possible for flash player 10.1 and Air 2.0 to run on a large number of devices. It was fun to see Flash running on the Nexus One and other devices such as netbooks and a new prototype from Nvidia. Adobe also talked about how they continuously work on the flash players performance and how they have a dialogue with the flash community. They showed two impressing demos from the Away team. A fighter jet with high poly count and multiple light sources and a Quake style demo that was really smooth.

Mario Klingemann talked about math, patterns in life and his quest to find patterns not yet discovered. He also showed how he managed to send the portrait of Mona Lisa in a single tweet, 140 characters.

Grant Skinner and Mike Chambers both had a lot of tips and tricks up their sleeves about optimizing the code to get a better performance.

Erik Natzke spoke about his way from mega-timeline-tweening to coding his own tools to be able to make his amazing artwork.

Jared Tarbell talked about finding patterns in images and his experiments trying to make unexpected things to occur in his work. He had a lot of interesting samples of his work to show, both digital and analogue.

Frank Reitberger had a talk about the return of the blob. He showed some experiments with metaballs, one where he connected a pressure sensor to his computer and while shooting it with a water-gun he obtained cool effects in a flash 3D environment.

Wesley Grubbs from PitchInteractive held a very interesting session about information graphics. He talked about strategies for making information visible especially when dealing with very large amounts of data. http://www.pitchinteractive.comhttp://www.devedeset.com/

The very inspiring Bartek Drozdz talked about his experiences of going from working with 3D in flash to using Unity. Unity seems to be quite easy to work with and we will see a lot of that in the future. http://www.everydayflash.com/

Ralph Hauwert held my favorite session talking about raytracing with Pixelbender filters. Lots of cool refereces to the demo scene and really good thoughts on optimizing and using Pixelbender. http://www.unitzeroone.com

Joa Ebert is always fun to watch, a real “mad scientist”, amazing what that guy can do, has he got 48 hours each day? Some fun insights on developing with Scala. I love it when he says things like “then its really easy, you can do anything…” and most of the audience hasn’t got a clue on what he just did. http://blog.joa-ebert.com/

Lee Brimelow talked about the new multitouch functionality in flash player 10.1. This is along with the iPhone export one of the most talked about features of the new flash player and it seems to work as you would expect it to. Some of it will be a bit tricky to implement though because of all the hardware and OS differences. The basic stuff seems to work in most cases. http://theflashblog.com/

Andre Michelle showed parts of the new version of Audiotool that he and Joa Ebert has been working on for the last two years. The performance of that is really impressive and Andre’s creativity when it comes to making visual interfaces for creating and manipulating sound is amazing. The new version will be released in a few weeks but If you haven’t tried the current version you really have to have a look at it. http://blog.andre-michelle.com/http://www.hobnox.com/audiotool.1046.en.html

Chris Bird of United Visual Artists showed some nice installations and live stage visuals for bands like Massive Attack and U2. Massive use of LED, beautiful stuff. http://www.uva.co.uk/

Then our own David Eriksson finished off the conference with a talk that was very appreciated by the audience, really fun to see all that behind the scenes material from the Teamgeist project. We felt pretty proud sitting in the very front row when David had his talk about our way of life. Hats of for David! And we even got some goosebumps watching our showreel on the big screen. Great work everyone!

Amsterdam, we will be back!

February 19th, 2010

Being there in person. This time LA.

Santa Monica

So we are in Los Angeles California for a shoot. We use a local service company but the man pulling the strings behind the camera is our old friend and collaborator Ted Kjellsson. Ted has been on many of our projects from the very start of North Kingdom and it feels great to have this American/Swedish collaboration going on. We also brought along our friends Arvid and Julius from Stopp for some shoot supervision.

The Studio

The project we are working is assigned by Saatchi LA and will be launched later on this spring. Overall you can tell how well-oiled the film industry is over here. From the prop-master to the electricians, everyone is very very professional. But there is another reflection worth mention – since the client is based here in LA. Meeting people in person is so much worth. Our clients are from all over the world and we are very used (and comfortable) with working remote, with huge time differences. But just starting off projects with an in-person meeting means a lot. Just to have a face to the voice on the other end of the line.

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February 15th, 2010

Get North Kingdom soundtrack & wallpaper

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Download soundtrack — Creatvt (North Kingdom) (mp3)
Download typeface Black Nun Bold (Illustration file) (.zip)

When we did our showreel for North Kingdom last year we also made our own soundtrack together with Andreas Lundmark. I have used his music before when he was a part of Elodie, a great group from Skellefteå with a original style. The last thing I wanted for our showreel was a high tempo pop/rock/techno tune which almost every showreel uses today. Instead we wanted to give our reel an odd story with a calm pleasant feeling.

The soundtrack turned out so good so I wanted to give it a proper record cover with our Dear Deer Lady. I tried a new, quite fast, technique where I painted (with Wacom Cintiq 12wx) on top of a photo I took a few years ago. To fit the graphic profile of North Kingdom I made it black & white.

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Download wallpapers — Dear Deer Black, 1920×1200 px (zip)

February 12th, 2010

North Kingdom — a piece of design history

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I have to recommend the latest issue of Computer Arts Projects, “A decade of design”. It’s about how the design industry has changed since 2000. A decade where myself have been most inspired by Büro Destruct, The Designers Republic and Attik. It’s sad though that I have not seen so much from these agencies the last 5 years, and the worst is that 2009, after 23 years in operation, TDR closed for business.

I have worked as an Interactive Art Director back in 1998, so the section “Decade of web design” gave me some reel nostalgia because Computer Arts have chosen one site/project/agency from each year that they thought woiuld represented that years internet evolution best. Who didn’t remember when 2Advanced entered the scene 2001 or Praystation back at 2003? Facebook represented 2006 and 2007 by Wordpress.

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The coolest thing was to see our own Vodafone Future from North Kingdom represented 2004! If you would told me that back in 2003, I would think you where insane! I mean, we where just a tiny tiny agency up in the north, doing our job.

“When this website launched, it portrayed the future of technology through a progressive and innovative design that went on to be one of the most highly awarded sites of all time. It was also the only site ever to pick up both the FWA Site of the Year and FWA People’s Choice Award in the same year.”

And to correct CA; it’s not true that Vodafone is the only site ever to pick up both SOTY and PCA the same year. Our “Get the Glass” did the same 2008, not to forget :)

February 5th, 2010

Work in progress — North Kingdom fireplace

North Kingdom fireplace

Yes, we have moved into our new Stockholm office but it’s still a lot of work to do before it’s all set. One thing I’m looking at right now is a fireplace that we will build in the foyer. We talk a lot about storytelling and how we use it at NK, as it is an important part of what we do. The fireplace would be not only a symbol, but also have a real purpose as a gathering place for the storytelling.

The picture below was taken in Svansele, outside of Skellefteå, where we had our Teamdays in 2008. This was the picture that gave us the idea to build a real fireplace in our office (with gel fire of course), so we in a near future, hopefully, can gather around it for storytelling and creating new great ideas.

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Svansele 2008. North Kingdom tell stories…. Hans Eklund, Daniel Ilic, Klas Kroon, Mikael Forsgren, David Eriksson, Mathias Lindgren, Daniel Wallström and Lucian Trofin.

Inspiration for the design have been found from old fireplaces in north and from the lovely “Zero” from Ak47 in Italy.

January 28th, 2010

New website – finally!

This is the new North Kingdom website. It has been a long time coming, but you know how it is. We have been working with so many fun and interesting projects these past years that our own website has been in the shadow for a long long time. A few of you are probably wondering, “Where is the awesome flash?” “Where are the 3d characters?” “iPad friendly?” ”Huh? Is this another Wordpress based website?”. Answer is Yes! Less is more, or so they say. And they also say “Content is King”.

The idea of our new showcase is to show off our work, without any clutter and fancy animations. We will be adding “behind the scenes” material to some of our cases so you can follow our journey and how we work, from start to the very end. Hopefully that will inspire you. And there will also be other posts about things that are happening around us, trips, thoughts, tech-talk and all that jazz. Stay tuned for more folks and thanks for your patience while waiting for this launch.

January 22nd, 2010

Our new Stockholm office

So. We finally made the bold move. We left the old town in Stockholm for a new destination: Kungsholmen. This is now where we reside. We all feel the energy in the new office space and enjoying the benefits of several creative spaces on the inside. Some thoughts about the new location: more meeting and brain-storming rooms, a workshop, a big cosy kitchen and a game-room. We might even build a little light therapy room, for those who seek to be enlightened in this dark side of the year. It’s important to get the energy going! All and all, we are very pleased with the new space. Stay tuned for more updates on what will come out of here and don’t miss the images below for an inside look. (more images to come!)

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January 22nd, 2010

Favourite Website Awards “Site Of The Year 2009″ (FWA SOTY 2009)

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For this years FWA SOTY, we had amazingly two (out of 12 sites) on the short list.
Our adidas teamgeist site came in second place, which is really fantastic. It is always hard to finish second, but considering all the nice sites that have been featured as site of the day, it is quite amazing that we could finish second.

January 14th, 2010

Behind the Scenes – Adidas Teamgeist

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Michael Ballack, the captain of the German national soccer team, concentrating before a film shoot and Rene Adler, the goalkeeper, is doing an interview in front of our scenography. Cologne, September 2009. A couple of exciting days for us from North Kingdom when the film shoots for Adidas Teamgeist took place.

Here is my personal thoughts and pictures from this autumn. These “Making of” parts have been very important for me to me to keep when I want to collect parts of the process, which never is seen in the final result and to have something to look back on when we work with new projects in the future. Working as an Art Director for this kind of projects can be pretty difficult. Big complex game campaigns for big brands, where lot of different parts runs parallel. You need to keep everything in the same style and quality, and you always have a client with very high expectations. Times like that, the most important is to have a well working team, which we have in North Kingdom! Many of us at NK have been working together over ten years so we know each other very well. Nobody is afraid to say what he or she thinks. A project will never turns out good if people in the team don’t say what they have in mind. It is so true that the details will betray you, so when Marcus Ivarsson (our Project Manager) said “Every single pixel need love” I couldn’t agree more.

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January 14th, 2010

Behind the Scenes – Get the Glass

Goodby, Silverstein & Partners in San Fransisco, US. The client was The California Milkboard inc.

Me and David Eriksson (CD/CEO, North Kingdom) had for a long time wanted a project where we could build something physical, something you have not seen earlier, and when we first heard about the new Got Milk? project we understood that this would be the project! I guess Goodby thought we where a little bit crazy in the beginning but when we described the idea they loved the idea.

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