So we are in Los Angeles California for a shoot. We use a local service company but the man pulling the strings behind the camera is our old friend and collaborator Ted Kjellsson. Ted has been on many of our projects from the very start of North Kingdom and it feels great to have this American/Swedish collaboration going on. We also brought along our friends Arvid and Julius from Stopp for some shoot supervision.
The project we are working is assigned by Saatchi LA and will be launched later on this spring. Overall you can tell how well-oiled the film industry is over here. From the prop-master to the electricians, everyone is very very professional. But there is another reflection worth mention – since the client is based here in LA. Meeting people in person is so much worth. Our clients are from all over the world and we are very used (and comfortable) with working remote, with huge time differences. But just starting off projects with an in-person meeting means a lot. Just to have a face to the voice on the other end of the line.
Rob sent out a very interesting email about this the other day:
Human communication is formed by three main factors. What we communicate is made through:
Words = only 7%
Voice = 38%
Body language = 55%
So never underestimate the power of some face-time these days to make things even greater!
If body language represents the largest form of communication would it make sense to set up video conferences showing the our whole selves, rather than just our heads? iChat, in theory, helps with communication for remote creative collaborations. Having the face (or whole body) chatting via computer is a step up than the telephone. Or is it? There is a self awareness in ichat that you don’t have in person. Is there still something else missing? Maybe, the energy in the room or of the place, when it’s shared, allows for a deeper understanding of the communication taking place.
The weather in LA is beautiful right now! We’re here too.