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September 12th, 2011

Vodafone BufferBusters

Vodafone wants to position itself as the fastest network in Germany against its competitors. So we created a fun and engaging location based AR mobile gameplay that helps Vodafone manifest this.

The story revolves around so-called Buffer Monsters that represents everything slow in your everyday surroundings; the goal is to capture these monsters by using a smart phone and dumping them in Vodafone Stores or online.

The best hunters will win a lifetime plan of free data and phone calls and every week smart phones are given to the ones with the highest score.

Let the hunt begin!

http://www.vodafone-bufferbusters.de/index_en.html#index

Partners: Hello Future, DinahMoe, Monterosa, Agigen, EOL Intermedia

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  1. This looks like a great implementation of a basic game concept, but your rewards aren’t nearly interesting enough. While you will get some interaction with this it won’t come close to hitting the casual gamer market that you’re probably hoping for.
    You need better intrinsic motivators in your design. But I hope this does the trick for you! Looks like a really fun project!

    Jesper Bylund 2011-09-12 13:26
  2. Love it! Love the Ghostbusters-style traps as well :)

    Adele 2011-09-12 14:20
  3. What technology you used in project ?

    Maci 2011-09-29 19:50
  4. brilliant!
    love it!

    Alin Buda 2011-11-19 07:03